Nigeria & Liberia

The Operating System for Africa's Informal Economy

Binoova gives Akawo and Susu operators a complete digital business — and gives merchants a pay-small-small system — all without Binoova ever holding your money.

500K+
Potential Operators in Nigeria alone
₦0
Binoova holds of your money
2
Countries — Nigeria & Liberia
Binoova Dashboard

Two Powerful Products. One Platform.

Choose the product that fits your business — or use both if you need to serve different types of clients.

Akawo / Susu / Esusu

For Savings Operators

Run your entire Akawo or Susu business digitally. Your brand, your clients, your money — Binoova is the silent engine in the background.

  • Your own subdomain, web & mobile dashboard
  • Clients save via card, USSD or direct bank transfer
  • Squad API remits money directly to your account
  • SMS confirmations sent from your business name
  • Virtual bank account bearing operator + saver name
  • 1–5 star consistency rating for every saver
  • Operator dashboard + client-facing app & website
Start as an Operator
Merchant BNPL

For Merchants & Sellers

Offer pay-small-small for anything you sell — land, phones, electronics, furniture, appliances — with automated tracking and zero paperwork.

  • No website needed — get a subdomain instantly
  • Buyer & seller both get web + mobile dashboards
  • Agree terms, system enforces the payment schedule
  • Cards auto-debit on agreed dates — daily, weekly, monthly
  • Buyer gets a payment score per merchant
  • Configure default fees and custom terms freely
  • Money goes directly to seller — never through Binoova
Start as a Merchant

 A business can use both products simultaneously. The systems are separate — Akawo/Susu and Merchant BNPL serve different needs.

We Never Hold Your Money

Squad remits funds directly to your account. Binoova only provides data and tools.

Your Brand, Not Ours

Your SMS sender ID. Your subdomain. Clients see your business name everywhere.

App, Web or USSD

Clients pay via USSD, card or bank transfer. Not limited to smartphones alone to participate.

No Regulatory Risk

Binoova is pure SAAS infrastructure. You retain full control. We stay invisible.

How Binoova Works

From sign-up to your first live transaction in as little as one day.

1

Operator Subscribes & Onboards

Pay your annual subscription upfront or monthly. Complete Squad KYC (BVN, ID, bank details) to receive your Merchant API key. Your Binoova account is activated with your subdomain, web & mobile dashboards, and SMS Sender ID.

2

Share Your Business Link with Clients

Send your personal Binoova link to clients. They choose their saving amount, frequency (daily / weekly / monthly) and end date. Cards are charged automatically on schedule.

3

Client Pays — Money Goes Straight to You

Clients pay via card, USSD, or direct bank transfer. Squad collects and remits directly to your account. Binoova never touches the money. A confirmation SMS fires from your business name to your client.

4

Records Update Automatically

Squad sends transaction data to Binoova. Your dashboard and your client's dashboard both update in real time. Every payment is logged, confirmed, and visible to both parties — no disputes, no paper.

5

Scores, Reports & Business Growth

Savers earn a 1–5 star consistency rating. Merchant buyers build payment scores. Operators see full analytics. Your clients trust you more. Your business grows.

How the Money Flows

Transparency you can show your clients. Binoova never appears in the money chain.

👤
Client

Card / USSD / Bank Transfer

💳
Squad

Secure payment processor

🏦
Operator's Account

Money remitted directly

Transaction data also sent to Binoova dashboards

Binoova never holds, processes or touches your money. Our role is records, notifications, dashboards and scoring — nothing else.

Everything Included in Your Subscription

One annual fee. Everything you need to run a professional digital savings or BNPL business.

Your Own Subdomain

Get a personalised business link (e.g. mary-savings.binoova.com). Share it with clients so they know exactly who they are saving with.

  • Branded business page
  • Web & mobile client dashboard
  • Operator admin dashboard

Automated Collections

Set a schedule — daily, weekly, or monthly — and cards are charged automatically. No chasing. No paper cards. No disputes about who paid.

  • Recurring card auto-debit
  • USSD & bank transfer support
  • Missed-payment alerts

SMS from Your Business Name

Every payment triggers an instant SMS to your client — from your verified Sender ID, not from Binoova. This builds professional trust instantly.

  • Verified SMS Sender ID
  • Real-time payment confirmations
  • Load SMS units as you need

Virtual Bank Account

Each client gets a virtual account bearing both their name and the operator's business name. They can pay via direct bank transfer or USSD code.

  • Named virtual accounts (via BVN)
  • USSD payment codes
  • Instant bank transfer support

Trust Scores

Savers earn a 1–5 star consistency rating. Merchant buyers build a payment score. Both parties see scores only for their own transactions — your data stays private.

  • Saver star ratings (1–5)
  • Buyer payment scores per merchant
  • Data stays private — never sold

Smart Analytics

See who has paid, who is behind, total collections this week, and business performance — all on one clean dashboard on web and mobile.

  • Real-time collection tracking
  • Client payment history
  • Business growth reports

Trusted by Operators Across West Africa

Real stories from Akawo operators and merchants who digitised with Binoova

"Before Binoova, I managed 30 clients maximum and spent my whole morning chasing payments. Now I have 94 clients and the system sends them SMS automatically. No more arguments about who paid."
Nneoma
Nneoma Chukwu

Akawo Operator, Port Harcourt · 94 active savers

"I sell phones on Stadium Road. I was losing 2 or 3 customers a month who couldn't pay full price. With Binoova pay-small-small I close every sale now, and the automatic debit means I don't have to chase anyone."
Chike
Chike Obina

Electronics Merchant, Port Harcourt · ₦4.8M in tracked sales

"As a Susu collector for 15 years I had piles of books. Binoova gave me my own website and my own app. My clients love that they receive SMS from my business name, not from any bank or random company."
Fatmata
Fatmata Bangura

Susu Collector, Monrovia, Liberia

"I sell furniture in Trans-Amadi. I was afraid clients would default and I'd have no proof. Binoova shows every missed payment immediately. I've reduced defaults by over 70% since I started."
Emeka
Emeka Ike

Furniture Merchant, Port Harcourt

Simple, Transparent Pricing

One annual subscription. No hidden fees, no per-transaction charges from Binoova.

Basic

₦30,000/yr

For individual operators starting out

  • Up to 500 clients
  • Operator + client dashboards (web & mobile)
  • Your own subdomain
  • Automated collections via Squad
  • Virtual bank accounts for clients
  • SMS confirmations (units purchased separately)
  • 1–5 star saver ratings
Get Started

Merchant BNPL

₦30,000/yr

For sellers offering pay-small-small

  • Up to 500 buyers
  • Merchant & buyer dashboards
  • Custom payment schedules
  • Buyer payment scoring
  • Auto-debit & missed payment alerts
  • Configurable default fees
  • SMS confirmations (units purchased separately)
Start as Merchant

SMS units are purchased separately and loaded as needed. Operators choose how many units to keep topped up.

Subscriptions are paid annually upfront. All plans include the Squad API onboarding process at no extra charge from Binoova.

Currently Available In

Binoova is live in Nigeria and Liberia, with further West African markets on the roadmap.

🇳🇬

Nigeria

Port Harcourt · Lagos · Abuja · Aba and across all states

🇱🇷

Liberia

Monrovia and major towns. Susu (Kuu) operators welcome.

🌍

Coming Soon

West Africa.. Register your interest below.

Ready to Go Digital?

Join operators across West Africa who have digitised their savings and merchant businesses with Binoova. Your money stays yours — we just make your business smarter.

We will send you onboarding instructions within 24 hours. No credit card required to begin.